Between their Black Friday Best Buy expeditions and Cyber Monday mania on Amazon, many holiday shoppers plan to celebrate Small Business Saturday this weekend.
Conceived in 2010, the ?holiday? puts the spotlight on local mom-and-pop retailers. If you?re looking for info about which small businesses have the best deals, however, you might not find it online. More than 60% of small businesses do not have a website, and many that are online do not show up in search results.
The web is already a vital source of information, becoming more popular every day. These small businesses are going to have to get off the digital sidelines if they plan to compete with their corporate counterparts, not to mention with online retail giants.
The following infographic, created by ReachLocal, explains why online marketing is crucial for small businesses.
Image courtesy of Flickr, s_falkow
BONUS: 10 Awesome Accessories to Organize Your Office
View As Slideshow ?Add a colorful dash of blocky fun to your desk with this organizer. It comes complete with LEGO crayons, pencils and erasers.
Cost: $28.29
We might try to go paper-free, but the odd bit of papyrus always creeps in. Use this fun "Inbox" to keep your papers tidy.
Cost: $27.99
With graph paper, notebook, lined and square designs, these white boards are a great old school way to make lists, notes and, heck, even play the odd game of tic-tac-toe.
Cost: Approx $54
The MiniDock keeps your iDevice off the floor (or frees up desk space) and means you have a permanent home for your precious gadgets.
Cost: $19.95
You'll always have a pencil nearby with this sweet set. Get two for a double rainbow effect.
Cost: Approx $16
Pick your favorite Pantone shade and keep clutter to a minimum with this awesome walllstore.
Cost: $60
Perfect for storing the little bits and bobs that accumulate in office life. Pitch the ninjas against the robots and see who can keep things the tidiest.
Cost: Approx $16
We love the Memo Mountain! With fir tree pins and an alpine outline, it's a bit of functional, yet fun, Swiss design inspiration.
Cost: $14.99
Available in green, orange, yellow and blue, these cheerful USB cables are a great way to color-code your Apple device plug-ins.
Cost: Approx $6.50
Finally, this witty way to keep your headphones tidy made us smile.
Cost: $9.95
Source: http://mashable.com/2012/11/21/small-business-online/
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